When purchasing a new car these days most people find out all they need to know on the Internet such as dealer invoice prices and the holdback the dealer receives. When you are ready to buy your next new car, there are some things the dealer won’t tell you and other things you can use to your advantage. Jean Scheid an former auto dealer in New Mexico explains the best way to buy that automobile and what to negotiate with the dealer.
So you want that SUV and the Internet says the dealer paid $25,000 for it, so what should you pay? Certainly not $25,000, you should pay much less. Beyond the dealer’s cost of $25K, there are hidden dollars in that dealer invoice that the dealer will realize but you’ll never see. For instance:
- Holdback – Ask to see the invoice and under the “description” of the vehicle, you’ll see the letters “HB.” This number may appear as 75000.