Jan
Behind America’s Tutor Boom
For Nanette Vaughn, tutors have become like that proverbial bag of potato chips — she can’t stop at just one. When her son, Ryan, needed help prepping for a private-school admissions test, she reached out to a tutoring company called Club Z, which sent over Alan, a newly minted fifth-grade teacher Vaughn calls a “wonderful communicator.” Later, when Ryan needed a leg up in math, Club Z dispatched a succession of “delightful” and “helpful” graduate students who, unfortunately for Vaughn, kept graduating. And when Ryan’s sister, Olivia, needed intensive reading help, Vaughn drove her eight miles each way — twice a week — to a veteran special-ed teacher they learned about via word of mouth. “Loved that woman,” says the Atlanta-based stay-at-home mom.
Shouldering more of the work hasn’t reduced Vaughn’s tutoring tab: She says she has spent close to $8,000 over the past few years, on top of two hefty private-school tuitions.

The Daily Beast has an article by Barry Schwartz (author of ) that serves as a nice compilation of various psychological and behavioral economics findings about money and happiness.
